Tag: Repeat User
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How do ZOMATO, OYO, UBER & AMAZON growth teams drive repeat usage of their apps?
In 2015, Google studied the search behavior of Internet users and published an interesting article called “4 New Moments – Every Marketer Should Know”. The article categorizes the search behavior of today’s consumers into 4 major buckets and holds cues to possibly what the users intended to do when they started their search on Google.…